TimeVallée has strengthened its retail presence in India with the opening of a new boutique in partnership with Art of Time. The launch marks TimeVallée’s entry into Hyderabad, one of India’s fastest-growing luxury markets and an important contributor to the country’s economy.
The new boutique, located in Jubilee Hills, spans 237 sqm and offers an immersive luxury retail experience. Designed with a blend of contemporary aesthetics and heritage-inspired details, the boutique features TimeVallée’s signature watchband-inspired marquee, warm champagne tones, and elegant architectural finishes.
The boutique houses eight prestigious watch Maisons including Baume & Mercier, Cartier, Grand Seiko, Jaeger-LeCoultre, Panerai, Piaget, Roger Dubuis, and TAG Heuer.
Each Maison is showcased in a dedicated branded space designed to highlight its individual craftsmanship and heritage, while boutique advisors provide expert guidance to visitors.
The Hyderabad boutique also introduces a private VIP salon for personalised consultations and presentations. Additionally, TimeVallée has incorporated an outdoor Time Café within a landscaped garden setting, offering clients a relaxed environment to continue conversations beyond the retail space.
Speaking about the expansion, Hélène Maslin, Deputy Chief Executive Officer at TimeVallée, said:
“Following the inaugurations of Mumbai, Bengaluru, and Chennai, the establishment of a presence in Hyderabad is of particular significance. It highlights our strong partnership with Art of Time and the pride we take in the success of our multi-brand retail concept in the highly demanding and advanced market of Hyderabad, a city renowned for its innovation and sophistication.”
Gaurav Bhatia, Co-founder & Director at Art of Time, added:
“Hyderabad has been on our radar for some time now. We’re seeing a clear shift in the market here with more informed clients, a deeper appreciation for craftsmanship, and a growing appetite for meaningful luxury. With this boutique, our focus has been to create an environment that feels personal and engaging, where clients can explore watchmaking in a way that goes beyond just retail.”
Bharat Kapoor, Co-founder & Director, Art of Time, further stated:
“At Art of Time, our approach has always been rooted in thoughtful curation and long-term relationships, both with our clients and our brand partners. This boutique reflects that philosophy, bringing together some of the finest Maisons in a setting that encourages discovery, conversation, and a deeper connection with watchmaking.”
With this launch, TimeVallée and Art of Time aim to cater to India’s growing demand for fine watchmaking, offering collectors and luxury enthusiasts a premium and personalised retail experience.
