Centric Software® has announced the successful deployment of Centric PLM™ at French luxury fashion house Balmain, enabling the company to replace multiple legacy systems with a unified platform covering its entire product lifecycle.
The implementation, completed in seven months, supports Balmain’s broader digital transformation strategy by providing a single platform for managing collections from initial design through market launch.
Founded in 1945 by Pierre Balmain, the French luxury house is known for its ready-to-wear, accessories, beauty and eyewear collections. As part of its operational transformation, the company selected Centric PLM to consolidate product lifecycle management and improve data consistency across its business.
Initially deployed for Balmain’s ready-to-wear division, the platform is planned to expand to accessories in a future phase. The system now serves as a single source of truth, helping streamline workflows, reduce duplicate data entries, improve bill of materials (BOM) management and enhance decision-making through more reliable product information.
According to the company, the implementation has also improved assortment planning, standardized operational processes and strengthened collaboration across teams.
Commenting on the project, Timothée de Cenival, Group CIO at Balmain, said, “Selecting Centric Software as our PLM partner has played a key role in the project’s success. Thanks to the Centric team’s expertise and efficient management of unexpected challenges, our company now has clear performance indicators and a more structured work environment. This transformation has also strengthened internal team adoption while bringing new momentum to operations.”
Fabrice Canonge, President and CEO of Centric Software, added, “We are proud to partner with the Balmain teams in their pursuit of operational excellence. We look forward to continuing this partnership and contributing to the successful digital transformation of an iconic French haute couture house.”
The deployment forms part of Balmain’s ongoing efforts to improve operational efficiency while advancing enterprise-wide digital transformation initiatives.
