Britannica Home Fashions is expanding its Weatherproof Vintage lifestyle range with a new home collection for fall 2027.
The collection brings the brand’s American style into home furnishings. It uses elevated textiles, refined details, and updated designs for today’s consumers.
Apparel-Inspired Home Designs
The new collection takes design cues from Weatherproof Vintage apparel. The brand started as an outerwear company before expanding into men’s and women’s clothing.
Its apparel range includes soft flannels, cashmere-blend sweaters, knit polos, henleys, shirt jackets, premium denim, and outerwear.
“We worked with the brand to create a position that’s apparel-driven, with designs adapted for the home,” said Normand Savaria, CEO of Britannica.
Redesigned Showroom
Britannica is showcasing the refreshed collection in a redesigned showroom. The space presents updated fabrics and new product displays.
The showroom also follows a lifestyle-focused approach. It presents Weatherproof Vintage as a heritage brand with a modern home direction.
Britannica’s showroom is located at 214 West 39th St. in New York’s Garment District.
