Manchester, UK – July 2025
Direct-to-garment (DTG) and direct-to-film (DTF) digital textile printing are experiencing significant momentum, as detailed in a comprehensive 21-page report titled “Digital Printing Direct to Fabrics and Garments: Developments and Growth Prospects”, released by Textiles Intelligence, a global provider of textile industry insights.
These cutting-edge technologies are reshaping how fabrics and garments are printed, offering customization, versatility, and environmental efficiency. Powered by continual improvements in automation, ink formulations, and print head technologies, both DTG and DTF have emerged as high-impact solutions for today’s fast-paced fashion and retail markets.
Why Digital Textile Printing Is Booming
Digital printing enables unlimited color options, reduced setup costs, and on-demand production, making it ideal for personalized fashion, micro-collections, and small-batch runs. The latest printing machines can now accommodate a wide variety of fabrics without needing pre- or post-processing equipment or specialized labor, making them both resource-efficient and cost-effective.
Major manufacturers leading this innovation include:
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Brother
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ColorJet
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EFI Reggiani
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Epson
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Kornit Digital
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Mimaki
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Sawgrass
DTG vs DTF: Two Disruptive Technologies
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DTG (Direct-to-Garment): Uses inkjet technology to print high-resolution, full-color artwork directly on textiles like T-shirts.
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DTF (Direct-to-Film): Transfers designs printed on a polyester film onto garments, producing bold and durable prints, especially effective on a wide range of materials.
These methods are especially aligned with e-commerce business models and the fast fashion industry, thanks to their ability to streamline production, minimize lead times, and rapidly adapt to design trends.
DTF Printing: A Global Phenomenon
DTF has seen explosive growth, with estimates suggesting over 7 billion items were decorated with this technique in 2024. Remarkably, half of the T-shirts produced worldwide are now printed using DTF. This surge has been largely fueled by major investments in China and the growing demand for sustainable, fast, and flexible apparel decoration.
One of the key drivers of this innovation is Shein, the Singapore-based ultra-fast fashion retailer. Shein has internally developed two DTF techniques:
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Digital Thermal Transfer Printing
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Cool Transfer Denim Printing
The Cool Transfer Denim Printing method stands out for its low environmental impact, reportedly using 70% less water than conventional denim washing, making it a promising alternative for sustainable denim finishing.
These technologies are not only redefining textile manufacturing but also offering scalable solutions for brands seeking to thrive in a digital-first, sustainability-conscious marketplace.
