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FESPA Launches Fresh Branding Reflecting Print Industry Future

Published: June 18, 2025
Author: HFT

FESPA Introduces Bold New Branding to Reflect Future-Focused Mission

FESPA, the global federation supporting the screen, digital, and textile printing industry, has revealed a dynamic new brand identity. This rebranding aligns with FESPA’s futuristic vision for both the organisation and the broader print community.

The refreshed branding—unveiled alongside the new tagline “Connect, Inspire, Support”—goes beyond aesthetics. It embodies FESPA’s commitment to empowering the global print industry through innovation, sustainability, and education. The sleek, contemporary font and cohesive new logos modernize the brand’s presence across its website, events, member communications, and social platforms.

Duncan MacOwan, FESPA’s Head of Marketing and Events, noted that the new look underscores the organization’s clarity of purpose and its dedication to uplifting the global print community amid ongoing industry transformation.

Coinciding with the rebrand is the launch of the FESPA Future Manifesto, the first publication designed entirely in the new visual style. This document outlines how FESPA actively nurtures its community—not just through exhibitions, but via continuous engagement, resources, and reinvestment efforts.

FESPA’s ongoing initiatives include:

  • Sharing insights and industry trends through partners like Keypoint Intelligence

  • Driving innovation via content hubs and Club FESPA

  • Championing sustainability, earning ISO certification for Sustainable Event Management

  • Supporting the next generation through youth initiatives and educational tools

  • Delivering outreach via the FESPA Foundation to underserved communities globally

This refreshed identity represents more than a design overhaul; it reflects FESPA’s expanding role as a global enabler of sustainable, connected, and inspired growth within the print ecosystem.

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