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Pottery Barn Kids Debuts Whimsical Bluey-Themed Collection

Published: June 26, 2025
Author: HFT

Pottery Barn Kids has teamed up with BBC Studios to launch an exclusive home and lifestyle collection inspired by the beloved animated TV series “Bluey.”

Known for its humor, heartfelt storytelling, and family-centric themes, Bluey follows a spirited Blue Heeler dog and her family in Brisbane, Australia. The show is widely aired internationally through Disney platforms, making it a household favorite among children and families.

The new Bluey x Pottery Barn Kids collaboration offers a playful and stylish product range, all thoughtfully designed to bring the warmth and joy of Bluey’s world into everyday family life. The collection features sustainably sourced items such as organic cotton bedding, soft cotton bath towels, canvas shower curtains, slipcovers, backpacks, lunch bags, and decorative accents — all adorned with fun visuals of Bluey and her family.

According to Allison Spampanato, SVP of product development at Pottery Barn Kids, the collaboration reflects a shared focus on family, quality, and fun design. Suzy Raia of BBC Studios added that the collection beautifully captures Bluey’s playful spirit and is ideal for both home and back-to-school use.

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