Simply Interior Homes Secures Financing, Pursues Buyer in Chapter 11 Process
Simply Interior Homes has received approval from the U.S. Bankruptcy Court for the District of Delaware to access a $15 million loan as the company works to identify a stalking horse bidder by July 1 as part of its Chapter 11 restructuring process.
The financing is intended to support ongoing operations while the company continues to operate as a going concern and liquidates selected inventory to generate funds for creditor repayments, according to court filings.
Bankruptcy Filing and Debt Obligations
The home textiles company filed for Chapter 11 bankruptcy protection on June 8. Court documents indicate that creditors are owed approximately $100 million.
Among those creditors, the company’s 30 largest unsecured creditors—primarily suppliers of window coverings, bedding and bath products—are collectively owed about $21 million.
Company Sees Value in Core Operations
In an opening-day filing, Chief Restructuring Officer Adam Zalev stated that the business continues to hold commercial value despite its financial challenges.
According to the filing, Simply Interior Homes maintains a portfolio of recognized home textile brands, international sourcing operations and established relationships with major retail customers.
Background Following Keeco Carve-Out
Simply Interior Homes was established in February 2025 following a carve-out transaction by private equity firm Centre Lane Partners. The transaction separated the utility bedding division of Keeco, which was subsequently rebranded as Live Comfortably.
The company currently employs 27 people and operates from its headquarters in Rock Hill. It also maintains sourcing offices in China, Pakistan and India, along with a showroom in New York City that occupies Keeco’s former space and is shared with Live Comfortably.
Sale Process Timeline
Investment banking and advisory firm Rock Creek Advisors has been appointed as the company’s sales agent to oversee the search for a buyer.
If a stalking horse bidder is identified by July 1, the company plans to conduct an auction on July 30, followed by a sale hearing scheduled for Aug. 6. The process is intended to maximize value for creditors while preserving the business’s operating assets and customer relationships.
