The collaboration will bring the Tower Hill lifestyle brand into the soft home category through luxury bedding and décor.
Xcel Brands has partnered with J.Queen New York to develop a new luxury bedding and home décor collection under Tower Hill by Christie Brinkley, the lifestyle and apparel brand founded by model and entrepreneur Christie Brinkley.
The upcoming home collection will draw inspiration from Brinkley’s Bridgehampton, N.Y., home and the pieces she has collected during her travels around the world. The range will include premium bedding ensembles, decorative pillows, throws and home accents.
According to the companies, the collection will focus on refined details, premium materials and versatile designs designed to combine comfort with livable luxury.
“Christie’s impeccable taste and lifestyle vision align perfectly with J.Queen New York‘s reputation for quality and craftsmanship. Together, we have created a collection that we believe will resonate with consumers seeking timeless luxury for their homes,” said Robert D’Loren, chairman and CEO of Xcel Brands.
Tower Hill by Christie Brinkley launched as an HSN exclusive in spring 2024. Brinkley has also built a career across fashion, entertainment and humanitarian work. She became the first model to appear on the cover of Sports Illustrated for three consecutive years and later appeared on Broadway and in London’s West End as Roxie Hart in the Tony Award-winning musical “Chicago.”
“Partnering with J. Queen New York has been a wonderful opportunity to combine timeless style, thoughtful details, and exceptional craftsmanship to help people create spaces they love coming home to,” Brinkley said.
The partnership marks J.Queen New York’s second major licensing relationship. In 2025, the company launched its first soft home collection for Salt Life, a lifestyle brand focused on ocean adventure and coastal living.
“Our new partnership with Tower Hill by Christie Brinkley marks an exciting new chapter for J. Queen New York,” said Julie Brady, founder and owner of J. Queen New York. “This partnership allows us to continue growing our business, while staying true to the quality, design and values that have always defined our company.”
